CASE STUDIES Peet’s Coffee & Tea embraced the cold brew coffee trend and aimed to create disruptive products that aligned with their brand. Working with Mattson, they developed Javiva, a made-to-order cold brew coffee product that allowed for customization....
CASE STUDIES Mattson refreshed and re-formulated The Honey Baked Ham Company’s frozen side dishes to have year-round appeal. Using ProtoThink, they ideated and conducted a TURF analysis to determine the ideal assortment of side dishes. The new product line was...
CASE STUDIES Blue Bottle Coffee wanted to create a ready-to-drink version of their popular New Orleans iced coffee for retail. Mattson explored different approaches and decided to partner with local dairies to maintain the fresh in-store experience. We developed a...
CASE STUDIES Argo Tea, a Chicago-based tea cafe chain, sought to improve their food offerings to entice customers. We developed three product lines that captured the flavors of their proprietary teas in food form. The new menu items, including Teany Panini, TeaBites,...
