Biggby Blast

by danikka | Apr 7, 2024

CASE STUDIES Mattson partnered with a regional coffee shop chain to help them attract Gen Z consumers and expand into new dayparts. We developed a line of customizable energy drinks inspired by West Coast beverage trends. After an innovation journey involving market...

Clover Sonoma – Rainbow Smoothies

by danikka | Apr 7, 2024

CASE STUDIES Clover Sonoma, a Northern California dairy, worked with Mattson to create a pipeline of new products to support a national expansion strategy. After a co-creation journey that included concept ideation, naming, consumer testing, innovation roadmapping,...

Tiny Tea Co.

by danikka | Apr 7, 2024

CASE STUDIES The Tiny Tea Co. approached Mattson to create a new beverage concept that offered unique, cocktail-inspired experiences with a focus on tea. Mattson led the company on an innovation journey, analyzing international beverage trends, creating collaborative...

Florida’s Natural Blüm

by danikka | Apr 6, 2024

CASE STUDIES Mattson collaborated with Florida’s Natural to drive growth by utilizing their innovation expertise from strategy to commercialization, including integrating consumer insights. They identified a strategic market opportunity, developed concepts into...

Clover Sonoma Moon Milks

by danikka | Jun 29, 2022

CASE STUDIES Clover Sonoma, a Northern California dairy, worked with Mattson to create a pipeline of new products to support a national expansion strategy. After a co-creation journey that included concept ideation, naming, consumer testing, innovation roadmapping,...