CASE STUDIES Annie’s, the beloved better-for-you kids food brand, aimed to strengthen its position as moms’ preferred choice by offering healthier dinner solutions. Mattson led Annie’s on a co-creation journey including immersion, qualitative and...
CASE STUDIES Dominex, a leader in frozen foods, sought to capitalize on the growing trend of healthy eating. Mattson helped them rebrand and convey a “better for you” and “great tasting” image to customers. Mattson reorganized their messaging,...
