In 2021, our own study showed that 57% of consumers want to buy more upcycled foods this year.

We are proud to have been the first Associate Member of the Upcycled Food Association. We get even more excited about helping our clients identify and upcycle their waste streams into high-value ingredients and products.

Beyond upcycling, we work with suppliers of novel ingredients that offer new-to-the-food-supply functionality, and/or proven health benefits for consumers. We help identify “killer applications,” go-to market strategy, and brand strategy to communicate the benefits of these secret ingredients behind the scenes in your favorite food and beverage.