CASE STUDIES Electrical engineer Rob Rhinehart sought to create a convenient meal replacement that provided all necessary nutrients, leading to Soylent 1.0, a dry powder blend. To enhance convenience, Mattson formulated Soylent 2.0, a ready-to-drink version. Our work...
CASE STUDIES Recognizing the potential of sunflower seeds as a cost-effective and nutritious alternative to nuts, Mattson advised National Pretzel Holdings to create the world’s first sunflower seed snack company. We conceptualized, developed, scaled-up, and...
CASE STUDIES Solvasa, an integrative beauty and lifestyle brand, approached Mattson with a concept for a wellness beverage that promotes holistic beauty by balancing the inside and outside. Mattson identified the product format and conducted consumer tests to...
CASE STUDIES Nestlé aimed to extend Skinny Cow’s frozen novelty success into the candy aisle with a guilt-free, shelf-stable product. Mattson developed Skinny Cow Dreamy Clusters, chocolate-enrobed caramel and crispy pieces with moderate calories and fat,...
CASE STUDIES Simplot Foods, a major frozen potato supplier, sought to innovate and drive sales in response to declining French fry consumption. Mattson introduced the concept of “baby potatoes,” inspired by the success of baby carrots, and created...
