Smashmallow

by danikka | Jun 29, 2022

CASE STUDIES In 2017, Mattson collaborated with Smashmallow to address quality issues during shipping and distribution. We reformulated the marshmallow base while maintaining the product’s criteria. The result was a successful launch of the new and improved core...

Blendtopia

by danikka | Jun 29, 2022

CASE STUDIES Blendtopia sought to expand into better-for-you freezer pops and approached Mattson for assistance. Mattson optimized the concept, formulated the pops with organic fruit, superfoods, and probiotics, and supported manufacturing in Blendtopia’s plant....

Voortman

by barb | Sep 17, 2021

CASE STUDIES A private equity group acquired Voortman Cookies, seeking to reposition the brand with clean label contemporary products while retaining its original charm. Mattson reformulated most Voortman products to deliver clean labels and enhanced taste....

Unreal

by barb | Sep 17, 2021

CASE STUDIES Unreal Candy aimed to create clean-label candies that matched the taste of top-selling U.S. candies like Snickers, Milky Way, M&Ms, Peanut M&Ms, and Reese’s Peanut Butter Cups. Mattson formulated five candies with clean ingredients, improved...

Natures Bakery

by barb | Sep 17, 2021

CASE STUDIES Nature’s Bakery sought to enhance the appeal and efficiency of their gluten-free fig bars. Mattson reformulated the bars, achieving improved texture and operational efficiency. A Home Use Test confirmed the positive changes, and the new formulas...