CASE STUDIES A team of coffee enthusiasts wanted to create a cold brew coffee with functional benefits, providing sustained energy, focus, and cognitive support without jitters. Mattson partnered with them to develop a brand strategy, formulate the product with a...
CASE STUDIES Peet’s Coffee & Tea embraced the cold brew coffee trend and aimed to create disruptive products that aligned with their brand. Working with Mattson, they developed Javiva, a made-to-order cold brew coffee product that allowed for customization....
CASE STUDIES Blue Bottle Coffee wanted to create a ready-to-drink version of their popular New Orleans iced coffee for retail. Mattson explored different approaches and decided to partner with local dairies to maintain the fresh in-store experience. We developed a...
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