IDEATION & CONCEPT CREATION
RI+AI™
THE FUTURE HAS ARRIVED YEARS AHEAD OF SCHEDULE.
A REVOLUTIONARY WAY TO INNOVATE BIGGER & FASTER.
Click & Watch: 45 Minutes With Steve: Your Short Course For Understanding The Power of AI For The Food Industry
Open up a new world of Innovation Possibilities
Ideas turned into real food form – in just a day.
“AI will be the most transformative technology ‘we’ll ever experience in our lifetime.”
– Steve Gundrum, Mattson Chief Creative Officer & Chairman
– IDEATION ENHANCED WITH AI –
- 1st of its kind cloud-based group ideation + AI
- Utilize our AI wherever an idea comes to you – restaurants, retailers, anywhere.
- Converse directly with Leo, our innovation chatbot or use a one-click image capture to create an idea.
- Hands-on food ideation at the Mattson Innovation Center
- Clients paired with Mattson ideators to create ideas in food-form in real-time.
- Now, super-charged with artificial intelligence.
It starts by enabling your best creative teams to collaborate with the best at Mattson. For over 25 years we have leveraged technology to link the best creative thinking from our company with yours to identify 100’s of potential new product opportunities. Creativity is unleashed by the combined know-how in culinary, food science, category knowledge, plus emerging consumer behavior – and now Artificial Intelligence.
Our AI is designed to unleash boundless creativity. Dive into a world where AI-generated subject matter experts, consumer personas, and trend insights are just a fingertip away, accelerating your idea generation like never before. Experience how our AI will super-charge your creativity.
Grab your phone and talk to Leo, our exclusive AI agent and 24×7 thought partner. All it takes is a quick conversation and he’ll help you with culinary know-how, behavior insights and some suggestions to elevate your starting idea to new heights in minutes.
Leo, your thought partner for bringing new ideas to life, fast.
If you can imagine it, we can visually create it. Our AI-generated images are a game-changer, enabling you to make better informed decisions earlier than ever in the creative process.
Product, Packaging and Usage: Our AI is specially designed for crafting vivid food images, breathing life into ideas from the moment of conception. When using ProtoThink™ AI or Food Studio AI, product, packaging or usage visions materialize instantly, guiding the team to strategically chase the ideas most likely to succeed.
