CASE STUDIES As a long-term creative and R&D partner for Dole Fresh Vegetables, Mattson identified the slaw trend and developed the concept for Dole Slawsome™ Kits. We formulated the product line and tested each variety with Dole’s Consumer Guidance Panel....
CASE STUDIES As a long-term creative and R&D partner of Dole Fresh Vegetables, Mattson identified the chopped salad trend as a new product opportunity. They formulated the product line, tested each variety using their Integrated Consumer Insights (ICI) panels, and...
CASE STUDIES Mattson worked with The Chico Nut Company to expand their business into value-added nut products for FDMC channels. We developed Blüm Toasty Almonds, a novel nut snack that consumers can “toast” in the microwave, creating five delicious...
CASE STUDIES Mattson partnered with Atkins to develop a line of frozen entrees for the initial “induction” phase of the Atkins diet. We created the product assortment, developed protocepts, found a co-packer, conducted in-home consumer research using...
CASE STUDIES Annie’s, the beloved better-for-you kids food brand, aimed to strengthen its position as moms’ preferred choice by offering healthier dinner solutions. Mattson led Annie’s on a co-creation journey including immersion, qualitative and...
