CASE STUDIES More Than Gourmet recognized the opportunity to improve the traditional taco seasoning packets by creating a seasoning stock concentrate for making savory tacos at home. Mattson recruited target consumers to try the new seasoning concentrate live in our...
CASE STUDIES Kikkoman USA enlisted Mattson to modernize the flavor profiles of their cooking sauces, which had been in the market for over 25 years. Mattson reformulated the products, making them healthier by reducing sodium levels and removing preservatives. The...
CASE STUDIES Kazoo’s mission is to reduce food waste by upcycling a food-grade corn germ into tasty, sustainable snacks. They partnered with Mattson to commercialize their recipe, optimize manufacturing during the COVID-19 pandemic, and develop four seasoning...
CASE STUDIES Iconic bakery brand, Hostess, wanted to expand into the frozen aisle with a beloved treat – deep-fried Twinkies. They needed to ensure the frozen and reheated version tasted just as craveable. Mattson formulated the batter and ingredients to achieve...
CASE STUDIES Mattson refreshed and re-formulated The Honey Baked Ham Company’s frozen side dishes to have year-round appeal. Using ProtoThink, they ideated and conducted a TURF analysis to determine the ideal assortment of side dishes. The new product line was...
