CASE STUDIES Erzo approached Mattson with a request to develop a prenatal vitamin in a food form to address the difficulty some women face in consuming traditional prenatal vitamins, especially during the first trimester. Mattson recommended modeling the product after...
CASE STUDIES Enjoy Life enlisted Mattson’s help to optimize their mini crunchy and soft cookies due to consumer complaints after the initial launch. The challenge was also to commercialize the cookies following a move to a new production facility. Mattson...
CASE STUDIES Mondelez aimed to create soft cookies in the Breakfast Biscuit category for their Enjoy Life brand, known for being allergen-free. Mattson worked on product design, flavor strategy, development, and scale-up, creating cookies without allergens like...
CASE STUDIES As a long-term creative and R&D partner for Dole Fresh Vegetables, Mattson identified the slaw trend and developed the concept for Dole Slawsome™ Kits. We formulated the product line and tested each variety with Dole’s Consumer Guidance Panel....
CASE STUDIES As a long-term creative and R&D partner of Dole Fresh Vegetables, Mattson identified the chopped salad trend as a new product opportunity. They formulated the product line, tested each variety using their Integrated Consumer Insights (ICI) panels, and...
