CASE STUDIES Mattson partnered with a regional coffee shop chain to help them attract Gen Z consumers and expand into new dayparts. We developed a line of customizable energy drinks inspired by West Coast beverage trends. After an innovation journey involving market...
CASE STUDIES Clover Sonoma, a Northern California dairy, worked with Mattson to create a pipeline of new products to support a national expansion strategy. After a co-creation journey that included concept ideation, naming, consumer testing, innovation roadmapping,...
CASE STUDIES The Tiny Tea Co. approached Mattson to create a new beverage concept that offered unique, cocktail-inspired experiences with a focus on tea. Mattson led the company on an innovation journey, analyzing international beverage trends, creating collaborative...
CASE STUDIES Sovos Brands acquired Rao’s Homemade and aimed to diversify beyond pasta sauce with premium frozen entrees, emulating Rao’s New York restaurant quality. Utilizing the Rao’s cookbook and insights from Rao’s Las Vegas, Mattson developed...
CASE STUDIES Mattson identified a market gap for convenient potato products and created a strategic skillet-ready potato product, offering crispy potatoes in under 10 minutes. Through innovative formulation and development, they achieved a product with a 60-day shelf...
